It's funny how once you learn about something it seems to pop up over & over again. I had a discussion about USNA last weekend at my college reunion. An old classmate asked me if I was familiar with the stock. I told her that I wasn't and she told me that it had a great track record but was lagging a bit lately. (She wasn't kidding about the great run the stock had -- check the long term chart below!) When I made it back home I flipped through the October 31st issue of Forbes and Usana is listed in there twice -- once in their small-cap wonners cover story and again in their list of 200 best-run small companies.
So you know me, off to the charts I went. What I saw wasn't very compelling though. It's clearly in an intermediate term downtrend. But the longer term view is mixed -- depending on how long term you want to be. For folks who got in back in 2002 or even early 2003 there's not much to worry about. (I hope they've taken some profits by now though!) The big red flag for me though is that the stock just crashed right through its 200-day moving average. I want to see the stock back above its 200 DMA and that downtrend line (see chart0 before I get interested.
Here are daily and weekly charts of USNA:






















what is it about that stock and chicks? i've met 2 chicks that have pumped that thing to me once they've found out i speculate - its kind of like mary kay in the marketing aspect (i think), but i haven't touched it. vitamin supplements - not really my game.